Start Path welcomes 22 new companies into its inaugural Agentic Commerce & Services program

Mastercard Start Path welcomes 22 new companies into its inaugural Agentic Commerce & Services program, spanning payments, AI infrastructure, and merchant tools. The cohort includes Merge, Skyfire, Simetrik, and Crossmint, all building products that connect AI agents to payment rails, according to the press release.

Merge helps fintechs and financial institutions securely connect their products to business systems, agent tools and AI models.

Luca AI is an AI operating system for small businesses that unifies sales, marketing, finance and ops into a single conversational analytics chat interface with access to dynamically priced capital.

Skyfire gives agents verified identity and payment credentials that work across the open internet.

Masraff is an AI-driven fintech platform that unifies expenses, travel and corporate cards into one seamless spend management solution with automated fraud prevention.

Simetrik is an AI-powered financial control infrastructure for agentic commerce enabling transaction-level, audit-grade verification at every stage of the payment flow.

SolvaPay lets any business sell to and get paid by AI agents and the people using them.

Grovity helps merchants prepare for agentic commerce by aligning systems and operations with AI employees – modeled on industry-leading practices to function as an autonomous digital workforce.

Nevermined is a commerce logic layer between AI agents and money, letting merchants verify, accept and settle agent-driven purchases on the payment rails they already use.

Wizard is an AI-powered shopping agent purpose-built for ecommerce. It takes shoppers from initial search through checkout with personalized recommendations from across the web and a single cart that works across retailers.

Satsuma helps merchants launch and track Large Language Model (LLM) connectors without the hassle of maintaining multiple bespoke integrations.

Glassbox Labs builds enterprise-ready AI solutions that enable auditable workflows and production-grade payment experiences.

ReFiBuy is an agentic commerce optimization platform that helps brands and retailers prepare and continuously improve product catalogs for discovery, recommendation and purchase by AI shopping agents.

MediConCen transforms insurance claims using agentic AI and blockchain to increase efficiency and transparency.

Tunic Pay allows banks to stop scams in agentic payments by gathering and assessing the broader context of the transaction.

Thyris.AI builds agentic commerce and AI products for merchants and financial institutions with capabilities spanning AI infrastructure, intelligent financial services, hyper-personalization, product discovery and autonomous end-to-end commerce experiences.

10Clouds helps enterprises deploy AI agents that automate complex business processes and power the next generation of agentic commerce.

Testudo provides AI liability insurance that helps U.S. companies manage the legal and financial risks associated with deploying generative AI.

PayOS is the payment intelligence layer that tells you everything about every entity in a payment — the card, bank account, business, person, transaction and agent — before money moves.

Sapiom is the platform that vertical AI companies run their agents on, allowing builders to focus on their core value without building and maintaining the infrastructure underneath.

t54 lets merchants and payment networks safely transact with AI agents through real-time identity verification, risk assessment and dispute resolution.

Crossmint enables fintechs to launch stablecoin products, including wallets, on and off-ramps, orchestration and other embedded infrastructure.

Firmly enables merchants to sell directly through any AI agents and digital channels with zero engineering effort, turning product discovery into instant checkout.

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