Adyen launches ‘Personalize’ to tailor checkout experiences in real-time

The all-new Personalize, a product of Adyen Uplift, uses AI to adapt checkouts to shopper behavior, helping businesses increase conversion rates and lower transaction costs. In 2025, Adyen Uplift helped 6,500+ businesses average 1.19% higher conversions than industry baselines, with some reaching 6%. Adyen, the global financial technology platform of choice for leading businesses, announced […]