WhatsApp Global Head Will Cathcart on Wednesday said the company could roll out its payments service to users across India later this year, according to BT.
The messaging app, which has about 400 million users in India, has been testing its payments in the country since last year with about a million users.
Cathcart said the company’s vision is to make sending money as easy as sending a message on the platform.
„We believe that if we get this right, it will accelerate financial inclusion and bring value for people in India’s fast growing digital economy, We can’t wait to provide the service more of our users all across India later this year,” he said at an event here.
WhatsApp’s service, which would compete against the likes of Paytm, PhonePe and Google Pay, is yet to be rolled out nationally in India.
The Facebook-owned company, which has over 1.5 billion users globally, is looking rolling out its payments service in other markets as well.
„Tendinţele pe care le-am remarcat înainte de începerea pandemiei s-au accelerat pe perioada stării de urgenţă. Am văzut acest lucru ca o oportunitate, un tipping point pentru bancă. Post-pandemie nu avem cum sa ne întoarcem la comportamentul financiar pe care îl aveam până în februarie a.c. Relaţia românilor cu online-ul s-a schimbat. In plus, cardul fizic se va dematerializa. Vom asista la o scădere a cererii pentru cardurile fizice, respectiv la o creştere a preferinţei pentru componenta digitală a acestora.”