New initiative to democratize credit: Visa has made a strategic investment in a global multi-lender Point of Sale financing platform

12 februarie 2020

ChargeAfter announces Partnership with Visa to help bolster consumer’s buying power and provide accessible financing choices at checkout.

ChargeAfter, the leading Point-of-Sale Financing technology platform, today announced a strategic partnership with Visa to help provide Visa cardholders with more choice and flexibility in payments when buying goods and services in-store or online. Visa has also made a strategic investment in ChargeAfter.


„Through this partnership, Visa’s network of sellers, acquirers and issuing banks will have the option to distribute a broad range of Point of Sale Financing and credit instruments to eCommerce and in-store sellers worldwide using ChargeAfter’s platform.”, according to the press release.

„This collaboration will also enable Visa’s global network of issuing banks to participate in ChargeAfter’s network as direct lenders. It helps to further democratize payments by empowering Visa cardholders with additional payment choices and increased credit options at the Point of Sale.”, the company added.

“By combining ChargeAfter’s financing platform with Visa’s global reach, we have created one of the largest networks of global Point-of-Sale Financing,” said Meidad Sharon, CEO of ChargeAfter.

“We are very excited about the new collaboration and investment. ChargeAfter’s vision is to help every consumer, worldwide, gain access to financing options that best fit their unique needs, and that are available to the consumer when and where they are ready to purchase – online, in-store and over the phone. As part of the continued effort to democratize credit, we’re placing the power of payment options and flexibility in payments back into the hands of the consumer. We are creating the next wave of credit.”

“Consumers increasingly demand more choice and flexibility when making a payment, whether for their everyday needs or high-value items. Working with ChargeAfter, we aim to make it easier for sellers and financial institutions to offer a range of tailored, personalized financing options at the point of sale, allowing consumers to manage their payments in a way that works for them,” said Shahar Friedman, Head of Visa Innovation Studio Tel-Aviv.

ChargeAfter’s platform was founded with the goal to help every consumer access fair and attainable financing options personalized to their unique needs.

ChargeAfter is a market-leading Point of Sale Financing technology platform that connects merchants and lenders to offer consumers personalized Point of Sale financing options at checkout from multiple lenders. Through a growing network of global lenders, merchants can approve up to 85% of applicants in real-time and increase sales by up to 45%.

ChargeAfter’s network offers a seamless integration for lenders to increase their customer base and compete for business while expanding into new retail markets by streamlining the distribution of credit into online and in-store point of sale financing.

ChargeAfter is venture-backed by leading VC’s such as, PICO Venture Partners, Propel Venture Partners, BBVA, Synchrony and Plug and Play VC.

Founded in 2017, ChargeAfter has offices in Sunnyvale, New York and Tel Aviv, Israel to better support our global clients.

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Gabriela Nistor – director general adjunct BT

Tendinţele pe care le-am remarcat înainte de începerea pandemiei s-au accelerat pe perioada stării de urgenţă. Am văzut acest lucru ca o oportunitate, un tipping point pentru bancă. Post-pandemie nu avem cum sa ne întoarcem la comportamentul financiar pe care îl aveam până în februarie a.c. Relaţia românilor cu online-ul s-a schimbat. In plus, cardul fizic se va dematerializa. Vom asista la o scădere a cererii pentru cardurile fizice, respectiv la o creştere a preferinţei pentru componenta digitală a acestora.”

Sondaj

In 23 septembrie 2019, BNR a anuntat infiintarea unui Fintech Innovation Hub pentru a sustine inovatia in domeniul serviciilor financiare si de plata. In acest sens, care credeti ca ar trebui sa fie urmatorul pas al bancii centrale in 2020?