RON 2.7 million in claims paid since the start of operations in Romania.
Anytime Romania, the digital insurance brand of Interamerican, part of the Dutch Achmea Group, reports on its performance since
entering the Romanian market in summer 2025 and outlines its plans for further growth. With approximately 60,000 customers and more than RON 100 million in gross written premiums (GWP), the company continues to strengthen its presence through an insurance model built around simplicity, transparency, accessibility and a fully digital experience.
Since the start of operations, more than two million insurance quotes have been generated through Anytime, including via its digital channels and insurance aggregators, reflecting strong consumer interest in simple and accessible ways to explore and purchase motor insurance.
“The results achieved so far demonstrate that Anytime is making a meaningful contribution to the evolution of the motor insurance market in Romania. With approximately 60,000 customers choosing us for their motor insurance needs, we are introducing a different approach to insurance – one built around simplicity, accessibility and a straightforward customer experience. Our ambition is not only to grow in Romania, but also to continue bringing new solutions and ways of working that respond to the changing expectations of Romanian consumers. We see Romania as a strategic market for the long term, and we are committed to continuing to innovate and build trusted relationships with our customers,” said Antonis Tsaknakis, Country Lead, Anytime Romania.
To date, Anytime Romania has paid RON 2.7 million in claims and has received fewer than ten complaints. At the same time, Anytime’s brand consideration rate has reached 62.8%, according to a survey conducted by Ipsos on behalf of the company.
Operations in Romania are supported by a team of more than 30 employees, contributing to the company’s growth and the development of its customer relationships.
Portfolio Expansion, a Key Milestone in 2026
Following the launch of RCA insurance, Anytime Romania expanded its portfolio in 2026 with a broader range of packages. The company now offers four levels of protection, from mandatory RCA and RCA Plus, which also includes roadside assistance, to the Go and Pro bundles. Go adds essential CASCO protection to mandatory RCA, while Pro provides „the most comprehensive level of protection”, including cover for damage to the customer’s own vehicle and vandalism. Customers can compare the available options through a single quotation process and choose the level of protection that best matches their needs and budget.
„The new range has extended Anytime’s fully digital experience across its entire motor insurance portfolio. Through Anytime.ro, customers can compare the available packages, receive a quote and purchase their policy online. The average time to receive
a quote is one minute across the full motor insurance range.” – the company said.
„For RCA & CASCO Pro, the highest level of coverage, customers can complete the required vehicle assessment digitally by taking and uploading photographs through a secure online process, without the need to schedule or travel to a physical inspection.” – according to the press release.
Investments and Plans for the Coming Years
Anytime’s growth in Romania is supported by an investment plan with a total estimated value of approximately €30 million over a four-to-five-year period. The investment will support the development of operations and digital capabilities, as well as the continued diversification of the company’s product portfolio in Romania.
„For 2027, Anytime Romania plans to further expand its offering, with new products in areas including travel and property, while continuing to grow its customer base and strengthen its presence in the Romanian market.” – the company explained.
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Anytime is the leading digital insurance brand of Interamerican, a member of the Dutch Insurance group Achmea. The company has a market share of over 45% in both Greece and Cyprus,
With €566 million in gross written premiums, Interamerican stands as a leading insurance provider in Greece and a key subsidiary of the Achmea Group – a Dutch financial services leader with over 200 years of experience. Backed by a strong heritage of more than 57 years, Interamerican serves millions of customers. With €27.5 billion in gross written premiums, Achmea ranks among the largest insurance providers in the Netherlands. The group maintains a strong presence across several European markets through its companies in Greece, Germany, Türkiye, Slovakia, and more.
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