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Worldline partners with Visa to launch virtual card issuing solution for Online Travel Agencies

15 mai 2024

The Online Travel Agencies (OTA) market is rapidly growing and demand for innovative payment solutions is surging. Industry analysts expect Travel and Tourism will generate 76% of all revenues from online sales by 2028 (Statista) while the entire travel industry is expected to reach USD 1.74 trillion in volume by 2026 (PhocusWright data). OTAs currently representing 40% of the global travel market, are poised to play an increasingly influential role across all sectors, including airlines, hotels, packaged tours, rail, and cruises. For OTAs, virtual cards play an integral part in streamlining operational procedures and this new partnership enables the OTAs to further optimise their business.

Worldline, a global leader in payment services, announced a strategic partnership with Visa, a global leader in digital payments, to launch a new virtual card issuing solution. „This strategic collaboration marks a pivotal moment, propelling Worldline beyond payment processing and into direct card issuance.” – according to the press release.

„The project will focus on the Online Travel Agency (OTA) market due to a high demand for this solution and Worldline’s strong heritage and portfolio in travel. By combining the parties’ acceptance networks and seamless payouts, the virtual card issuing solution will streamline cash flow for OTAs.” the company said.

By choosing Visa as its international scheme partner, Worldline will provide OTAs with access to a dedicated B2B virtual card programme and enable them to pay their suppliers more quickly and securely. With both parties making a significant investment into this partnership, the opportunity to substantially enhance the payments infrastructure of the online travel sector is clear.

The partnership connects Worldline’s Merchant Services Acceptance capabilities with its innovative Financial Services Card issuing platform. The offering, with joint acceptance and issuing, further supports OTAs in the management and optimisation of cash flows while reducing operational frictions. Worldline’s experience and deep understanding of the online travel sector will enable it to develop a market-leading solution that bridges the gap between acceptance and issuing.

Guillaume Tournand – VP of Growth at Worldline Merchant Services, said: “We are delighted to announce this significant partnership with Visa, a global influential and respected brand. It will transform the way online travel agencies handle payments by offering a unified solution that combines payment performance and cost effectiveness. By leveraging our strong travel footprint, this initiative unlocks significant market expansion for Worldline, propelling us as the leading payment solution for travel agencies and driving sustainable revenue growth.

Ed Chandler – Senior Vice President, Visa Commercial and Money Movement Solutions, also comments: “At Visa, we obsess about working with partners to deliver innovative, secure and reliable payment solutions. We are excited to partner with Worldline, to streamline, unify and enhance how online travel agencies are paid and pay their suppliers seamlessly.” 

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Anders Olofsson – former Head of Payments Finastra

Banking 4.0 – „how was the experience for you”

So many people are coming here to Bucharest, people that I see and interact on linkedin and now I get the change to meet them in person. It was like being to the Football World Cup but this was the World Cup on linkedin in payments and open banking.”

Many more interesting quotes in the video below:


In 23 septembrie 2019, BNR a anuntat infiintarea unui Fintech Innovation Hub pentru a sustine inovatia in domeniul serviciilor financiare si de plata. In acest sens, care credeti ca ar trebui sa fie urmatorul pas al bancii centrale?