Worldwide digital payment platform Wirex today announced their partnership with Mastercard, „as they become the first cryptocurrency-native platform to secure Mastercard principal membership,” according to the press release.
Principal membership will enable Wirex to issue payment cards directly, „offering even more convenience, reduced costs and faster transactions on a platform that is striving to make all currencies equal”.
The partnership gives Wirex „the opportunity to continue improving its cutting-edge services, offering customers the ability to instantly buy, hold, exchange and spend multiple traditional and cryptocurrencies at the best in-market rates, within one platform,” the company said.
Wirex is one of the few crypto-friendly companies that is a UK regulated e-money institution. Already serving 3 million customers across 130 countries, the company was the first in the world to offer a contactless Wirex debit card, bringing cryptocurrency into everyday life by instantly converting it into traditional currency, with the ability to spend in-store at over 54 million locations around the world where Mastercard is accepted.
Wirex also introduced the world’s first cryptocurrency rewards program, Cryptoback™, automatically giving customers up to 1.5% back in Bitcoin for every purchase made in-store.
Pavel Matveev, CEO and co-founder of Wirex, believes this is just the start of a series of exciting announcements for Wirex, „we’ve been working hard to develop a cheaper, faster and safer platform, and we’re excited to announce some revolutionary advancements over the next few months that will change the fintech and crypto spaces forever.„
Wirex has been growing rapidly over the past 18 months, with a successful expansion into the vast APAC market, release of their native Wirex Token (WXT), and office openings in Japan, Singapore, Atlanta, Dallas, Toronto and Dublin.
Today’s announcement marks the start of a new phase at Wirex that „will revolutionise the fintech and cryptocurrency spaces,” according to the source. Later this year, the company plans to launch a next-generation of Wirex card for customers in the EEA region, with game-changing features including additional currencies, free international ATM withdrawals, sky-high limits and next-to-no fees, that will ensure it has „a significant advantage over its competitors”.
Wirex also has plans to start issuing corporate cards for Wirex Business clients in the next few months, which will ensure Wirex continues to innovate in the space and make digital currency more accessible for the mass market.
Wirex is a worldwide digital payment platform and regulated institution that has forged new rules in the digital payments space. The company was created in 2014 by CEOs and co-founders Pavel Matveev and Dmitry Lazarichev, who identified the need to open up the esoteric world of cryptocurrencies and make digital money accessible for everyone.
In 2015, the firm developed the world’s first contactless payment card that gives users the ability to seamlessly spend digital and traditional currencies in real life.
With the core aim of making it as easy as possible to use digital assets in everyday life, Wirex provides a trusted and cost-effective service for digital and traditional currency transactions by integrating the next generation of payments infrastructure integrated with cryptocurrency blockchains.
Wirex is based in London with offices in Singapore, Kiev, Tokyo, Toronto, Dallas and Atlanta. With over $3bn worth of transactions processed already and rapid expansion into new territories, Wirex is ready to support and promote the mass adoption of a cashless society through creative solutions.
„Tendinţele pe care le-am remarcat înainte de începerea pandemiei s-au accelerat pe perioada stării de urgenţă. Am văzut acest lucru ca o oportunitate, un tipping point pentru bancă. Post-pandemie nu avem cum sa ne întoarcem la comportamentul financiar pe care îl aveam până în februarie a.c. Relaţia românilor cu online-ul s-a schimbat. In plus, cardul fizic se va dematerializa. Vom asista la o scădere a cererii pentru cardurile fizice, respectiv la o creştere a preferinţei pentru componenta digitală a acestora.”