Vodafone launches mPesa Pay in India

Vodafone India announced the launch of Vodafone M-Pesa PAY, a digital payment solution to enable merchants and retailers to receive payments from their customers without any exchange of cash.

„To start using this digital payment solution, retailers and merchants simply have to download Vodafone M-Pesa app and register for Vodafone M-Pesa PAY as a merchant. Once registered, they can notify individual customer to make the payment due. Customers just need to click on the notification and make payment digitally using their M-Pesa wallet, bank account and debit or credit card in a completely seamless, worry free and secure manner.”, according to the press release.

Launching Vodafone M-Pesa PAY, Sunil Sood, MD & CEO at Vodafone India said, “We started our journey towards enabling financial and digital inclusion in 2013 with the launch of Vodafone M-Pesa and have since made considerable progress by successfully establishing a franchise of over 8.4 million customers and nearly 1,300,000 outlets across the country. With the launch of Vodafone M-Pesa PAY, we are accelerating this journey by creating a platform for merchants and retailers to easily embrace digital payments and also encourage their millions of customers to pay via digital currency.”

Vodafone has undertaken a cross country drive to educate and onboard retailers, merchants and consumers to start using Vodafone M-Pesa PAY, as the preferred solution for receiving and making payments.

Source: Vodafone India