U.S. Bank launches digital greeting cards for virtual holiday shopping

From waiting in Black Friday lines to visiting Santa at the mall, the things that usually mark holiday shopping have been changed by COVID-19. So as this different kind of holiday season kicks off, U.S. Bank is offering a number of digital products to help both shoppers and businesses celebrate safely, securely and conveniently.

One of them is eCards when sending money with Zelle®. This month, U.S. Bank become the first bank to enable the ability to send an eCard when sending money¹ with Zelle.

„With no cash, checks, stamps and envelopes to handle, these eCards provide a clean, contactless way to spread holiday cheer without health concerns – or a trip to the greeting card store or post office,” the bank said. 

„The eCards are available for U.S. Bank customers for free. They are easy to include when sending money with Zelle within the U.S. Bank Mobile App. The cards are animated, dynamic and can include a message,” according to the press release.

Gift senders can choose from 200+ card designs, including not only holiday but also birthday, graduation and more. 

Zelle is an increasingly popular choice for sending money, particularly during the pandemic. Transactions within the Zelle Network® are up 64% year-over-year, and hit a record-setting milestone processing more than one billion payment transactions in 12 months. 

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1) Must have a bank account in the U.S. to use Zelle.

U.S. Bank launched eCards within Zelle to all of its customers in November, the first bank to do so on the Zelle Network. Zelle enables consumers and eligible businesses to send fast digital payments to people they know and trust with a bank account in the United States. Funds are available directly in bank accounts typically within minutes when the recipient is already enrolled with Zelle.