An augmented reality (AR) mirror at the new Seoul flagship boutique of cosmetics powerhouse Amorepacific makes easy work of seeing if that scarlet shade of lipstick or long-lash mascara suits you – even if you’re wearing a face mask.
The mirror takes a photograph of the customer’s face and analyses it, recommending products based on skin texture, and addressing any blemishes, wrinkles or dark circles. Customers can then see a computer-generated image of what they would look like wearing a wide range of foundations, blush, eye products and lipsticks, according to Reuters.
“Due to the coronavirus, it felt uncomfortable to test cosmetics after someone had used them,” said shopper Cho Yu-lim, 24, as she peered into the full-length mirror, which has “Find Your Makeup Look” written on it. “This is very convenient as I can see the actual colour on my face without even touching my face.”
To minimise human contact and limit the risk of virus spread, the shop has also put QR codes next to all products on display, so customers can check details with their mobile phones instead of talking to staff.
“It took very little time and I didn’t need to talk to anyone before I made my purchases,” Cho said.
Banking 4.0 – „how was the experience for you”
„So many people are coming here to Bucharest, people that I see and interact on linkedin and now I get the change to meet them in person. It was like being to the Football World Cup but this was the World Cup on linkedin in payments and open banking.”
Many more interesting quotes in the video below:
