A new study by Juniper Research has found that global losses to robocalling fraud will peak at over $80 billion this year. This considerable figure is being driven by increasingly sophisticated scam tactics and fraudsters’ growing use of AI, such as AI-based voice scams.
Robocalling fraud occurs when automated calls impersonate trusted entities to steal personal information for financial gain; primarily harming consumers.
The report forecasts a turning point in 2026, with losses beginning to decline as robocalling fraud mitigation frameworks mature, and adoption of branded calling solutions accelerates. It anticipated that the growing impact of regulatory and technological frameworks, such as STIR/SHAKEN and Branded Caller ID (BCID), will restore trust in voice communications by authenticating caller identities and enabling consumers to make informed decisions on incoming calls.
Fraud to Decline, But New Tactics Are Emerging
Juniper Research believes that AI-driven robocalling scams, where AI automates responses in real-time to mimic trusted individuals, represent the biggest threat to the impact of these frameworks. To mitigate losses to these scams, Juniper Research stresses the importance of mobile subscriber education as informing subscribers about common tactics will significantly reduce the success of fraudulent calls.
____________
An extract from the new report, Robocall Mitigation & Branded Calling Market 2025-2030, is now available as a free download.
Banking 4.0 – „how was the experience for you”
„To be honest I think that Sinaia, your conference, is much better then Davos.”
Many more interesting quotes in the video below:
