YOOX NET-A-PORTER GROUP, the world leader in online luxury and fashion with 4.5 million high-spending active customers in 180 countries, has announced an international partnership with Klarna, a leading global retail bank, payments and shopping service. Through the partnership YOOX NET-A-PORTER customers will be able to pay using Klarna’s popular ‘pay later’ products, including its Pay in 3 and Pay in 4 options.
Brands across the YOOX NET-A-PORTER portfolio will be able to offer customers flexible payment options on top of the other payment methods already available, allowing them to spread the cost of purchases over time, with no interest charged.
Klarna’s flexible payment services have already begun to be rolled out across the YOOX NET-A-PORTER Group, starting with MR PORTER – where the service is available in the US, UK, Germany, Austria, the Netherlands, Italy, Spain, Belgium and Finland. NET-A-PORTER has launched in the US and Australia with other European markets launching later in 2021. This will be followed by implementation across THE OUTNET and YOOX over the next 12 months.
____________
YOOX NET-A-PORTER is uniquely positioned in the high-growth luxury e-commerce sector thanks to a focused business model that comprises a complete luxury retail ecosystem. The Group sells directly to customers globally through its own family of multi-brand online shops: NET-A-PORTER, MR PORTER, YOOX and THE OUTNET. In addition to this, the Group’s Online Flagship Stores Division partners with many leading luxury brands to power their own e-commerce destinations, including the next era of omnichannel solutions that blur the line between online shopping, mobility and the boutique.
YOOX NET-A-PORTER balances technology and human touch to create a truly luxury shopping experience. Artificial intelligence, augmented reality, voice and visual search are all innovations that the Group is developing to enrich the customer experience – which is nearly always via a smartphone.
YOOX NET-A-PORTER is a global Group with Anglo-Italian roots. Its localised approach to serving customers is supported by offices and operations in the United States, Europe, Middle East, Japan, China and Hong Kong. The Group strengthened its presence in the fast-growing Chinese and Middle Eastern luxury markets through joint ventures with the strongest local partners, namely Alibaba and Mohamed Alabbar’s Symphony Investments.
Banking 4.0 – „how was the experience for you”
„So many people are coming here to Bucharest, people that I see and interact on linkedin and now I get the change to meet them in person. It was like being to the Football World Cup but this was the World Cup on linkedin in payments and open banking.”
Many more interesting quotes in the video below:
