New innovation strategy to Poste Italiene. Transition from cash to digital payments is based on QR code payments and open banking.

3 februarie 2020

Poste Italiane is prioritizing innovation in order to enhance its offer to over 35 million customers across the financial, insurance, payments, mobile and logistics sectors. „Combining internal development and external solutions, the Group is focussed on innovation in products, processes and customer experience to best address market opportunities presented by its ongoing Deliver 2022 transformation.”, according to the press release.

Matteo Del Fante, Poste Italiane CEO and General Manager, said: “Poste Italiane is successfully combining internal innovations, like our Codice Postepay QR code solution to drive Italy’s transition from cash to digital payments, with specialist tech startup partnerships made possible by our new Open Innovation IT platform. We see a clear and present opportunity to capitalize on Poste’s trusted status and track record in delivering innovations to the entire population to become more central in our customers’ digital world.”

PostePay, a trusted leader in the payments sector with over 27 million cards in circulation, and over one billion transactions managed in 2019 (9M19), has developed Codice Postepay, a QR code-based app system.

Designed to serve the millions of Italian merchants, Codice Postepay provides instant access to the over five million customers actively using the Postepay app for payments.

Codice Postepay also provides merchants with a range of features including geo-localization, integration into Postepay loyalty and engagement programs including discounts and cash back offers, as well as money transfers to any bank account.

Customers of Alipay, the world leader in digital payments, will also be able to use QR code services in Italy via Postepay thanks to a new partnership.

Marco Siracusano CEO of PostePay SpA, said: “We identified the opportunity of a fully digital acquiring offer using QR codes and will help accelerate Italy’s transformation from cash to digital payments using a technology common in major Asian markets. The opportunity to access our large customer base and benefit from a range of value-added services is a compelling one for Italy’s SMEs, the backbone of the economy.”

Poste Italiane is progressively modernizing its IT infrastructure, strategically investing €2.8 billion over the course of Deliver 2022 in areas like cloud technology, data management, and Application Programming Interfaces (APIs). Poste Italiane can now effectively make real-time insight-driven business decisions and has created a secure “Open Innovation” environment, where specialist partners can be integrated to rapidly deploy new value-added services.

Poste Italiane has partnered with innovative Italian and international companies in logistics, last-mile delivery, financial services and payments, with current and future investment commitments totalling €200 million.

In 2019, the Group partnered with sennder, which uses technology to maximise saturation and flexibility in long-haul road transportation. Following a successful trial which saw sennder manage almost eight million parcels for Poste Italiane between Black Friday and Christmas, the joint venture is now ramping up to take over the Group’s entire Full Truck Load business with a focus on cost reduction on the current total transport volume of €100m per year.

Poste Italiane has also been working with Milkman, a home delivery start-up which is helping the Group improve e-commerce customer experience by providing more convenient delivery options and an improved transaction process. Blending new technology with Poste Italiane’s unrivalled network, initial scheduled delivery services have been rolled out in Rome, Milan and Turin, and will be extended to other cities across Italy in 2020.

As part of the partnership with Moneyfarm, Poste Italiane now offers its customers PosteMoney Investimenti, a digital wealth management product offering seven ETF managed portfolios (of which two are exclusive to Poste Italiane). Moneyfarm is responsible for investment portfolio definition and management, in line with the shared philosophy of strategic asset allocation, diversification and long-term focus, while Poste Italiane manages customer service and relationship management.

Tink! is supporting Poste Italiane with open banking opportunities deriving from the shifting landscape as a result of PSD2 regulation. The Group is using its trusted brand status, combined with analytical tools from Tink to benefit from a future which will be digital, datadriven, transparent and bank agnostic. Poste Italiane invested in Tink’s latest round of funding, announced on 20th January 2020.

Daniel Kjellen, co-founder and CEO of Tink, said, “In Poste we found an agile organization with innovative and dynamic people, as well as the capacity and resources to invest in innovative solutions. Our partnership will create opportunities for Poste Italiane to compete as a technology innovator, wielding powerful analytical tools to extract valuable insights from the vast stores of proprietary data.”

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Adrian Vasilescu – consilier de strategie al guvernatorului BNR

„O singură provizie am făcut, de card, pentru că nu mai umblu cu banii în buzunar. Banii sunt cei mai periculoși când este vorba de răspândirea unei molimi. Am renunțat la cash. În rest, este o prostie să faci provizii. Dacă vine o molimă și nici nu știi când va ajunge, dacă ar fi să se întindă, pe cât timp să poți să faci provizii? Faci provizii pe trei săptămâni, pe patru săptămâni și mai departe?”, a spus consultantul.


In 23 septembrie 2019, BNR a anuntat infiintarea unui Fintech Innovation Hub pentru a sustine inovatia in domeniul serviciilor financiare si de plata. In acest sens, care credeti ca ar trebui sa fie urmatorul pas al bancii centrale in 2020?