Meta CEO Mark Zuckerberg announced that the company will be launching a digital marketplace called „Meta Avatars Store” that sells clothing for its avatars starting this week, in the United States, Canada, Thailand, and Mexico.
Zuckerberg said Meta plans to make the store an open marketplace where developers can create and sell clothing.
„We’re launching our Avatars Store on Facebook, Instagram, and Messenger so you can buy digital clothes to style your avatar. Digital goods will be an important way to express yourself in the metaverse and a big driver of the creative economy. I’m excited to add more brands and bring this to VR soon too.” Mark Zuckerberg said in a Facebook post.
The Meta Avatars Store will offer brand-name clothes that users can pay real money for and dress their digital avatars across Facebook, Instagram, and Messenger. The first three designer brands launching with the store will be Balenciaga, Prada, and Thom Browne. The current free clothing items will still available in the store.
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