As part of their environmental program, Sella Group has taken the strategic decision to issue green credit cards.
Sella Personal Credit has issued Visa credit cards since 2001 and has been a licensed payment institution since 2011. The decision to use recycled PVC for their card issuance makes Sella the first Italian companies to issue eco-friendly plastic cards in this material.
In order to move towards eco-friendly payment cards, the company will be supported by IDEMIA, the global leader in Augmented Identity. IDEMIA relies upon longstanding design, development and production know-how in the field of card manufacturing.
„The new credit card will be sourced from industrial waste, using recycled PVC to reduce the consumption of first use plastic. As well as reducing plastic waste, this initiative will slash CO² emissions compared to using new PVC,” according to the press release.
„IDEMIA confirms its commitment to move away from today’s linear take-make-waste model and fundamentally rethink the way we design, use and reuse plastics,” the company said.
The first Opta Cards made with the new eco-friendly material will be issued in the coming days and this will be the very first case of Italian credit cards with low environmental footprint.
Banking 4.0 – „how was the experience for you”
„So many people are coming here to Bucharest, people that I see and interact on linkedin and now I get the change to meet them in person. It was like being to the Football World Cup but this was the World Cup on linkedin in payments and open banking.”
Many more interesting quotes in the video below:
