Coinbase strikes partnership for crypto gift cards in Europe
Cryptocurrency exchange Coinbase Inc. is rolling out a new feature that will allow customers in Europe to cash out their crypto coins for digital gift cards, according to Bloomberg.
The firm is partnering with London-based startup WeGift to give users the option to convert virtual currency into gift cards from more than 120 retailers, including the likes of Amazon, John Lewis, Nike, Tesco, Uber, Google Play, and Ticketmaster. The program will initially only be available to customers in the U.K., Spain, France, Italy, the Netherlands and Australia, though Coinbase ultimately plans to expand into other countries.
“Whether it’s converting Bitcoin into Uber credits or Ethereum into an ASOS e-gift card, customers will have greater flexibility and control over how they use their crypto,” San Francisco-based Coinbase said in a statement. “With the launch of e-gift cards, customers have a new option to spend their crypto balances, realizing its value to buy tangible things or experiences.”
More details on https://wegift.io/ – „A platform which enables transactions of gift cards, for any brand, in any amount, anywhere in the world, in real-time.”
Anders Olofsson – former Head of Payments Finastra
Banking 4.0 – „how was the experience for you”
„So many people are coming here to Bucharest, people that I see and interact on linkedin and now I get the change to meet them in person. It was like being to the Football World Cup but this was the World Cup on linkedin in payments and open banking.”
Many more interesting quotes in the video below:
