Banking apps surpass social media’s popularity amid pandemic

20 noiembrie 2020

Mastercard has conducted research on people, including older generations, flocking to mobile and online banking amidst the COVID-19 pandemic.

The paper shows that people in the UK are now more likely to have a banking app than a social media app on their mobile phone, according to thepaypers.com. Almost three in five (59%) Brits say they have a mobile banking app, compared to half (50%) who have social media apps.


This trend is most pronounced in the over 65s with 44% saying they have a mobile banking app, compared to the 27% who have a social media app. Mastercard’s findings reveal that with lockdown making it harder to get to the shops, Post Offices, or local bank branches, 30% of people are using banking apps more. 

Half (52%) of over 65-year-olds in the UK have used banking apps during the pandemic, with 21% using them more and 23% saying that they are now more confident when using the technology. Six in ten (58%) found it has been easier to use their banking app than they first thought it would be and, interestingly, 100% of users said that they will continue to use their banking apps when life returns to a more normal footing as well. 

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Gabriela Nistor – director general adjunct BT

Tendinţele pe care le-am remarcat înainte de începerea pandemiei s-au accelerat pe perioada stării de urgenţă. Am văzut acest lucru ca o oportunitate, un tipping point pentru bancă. Post-pandemie nu avem cum sa ne întoarcem la comportamentul financiar pe care îl aveam până în februarie a.c. Relaţia românilor cu online-ul s-a schimbat. In plus, cardul fizic se va dematerializa. Vom asista la o scădere a cererii pentru cardurile fizice, respectiv la o creştere a preferinţei pentru componenta digitală a acestora.”

Sondaj

In 23 septembrie 2019, BNR a anuntat infiintarea unui Fintech Innovation Hub pentru a sustine inovatia in domeniul serviciilor financiare si de plata. In acest sens, care credeti ca ar trebui sa fie urmatorul pas al bancii centrale in 2020?