At its Investor Day in London, Banco Santander presents its strategic plan for the medium term to drive growth and increase profitability by accelerating digitalisation. „The Group will invest over €20 billion in digital and technology over the next four years, improving customer experiences to further increase loyalty, while lowering the cost of delivery.”, according to the press release.
Ana Botín, Executive Chairman of Banco Santander, said: “Technology is changing banking as we know it and we are positioning the company to capitalise on the world class assets we have across the Group, including our technology, talent and scale. This will allow us to benefit from the opportunities presented by digital innovation and will result in us becoming a digital leader in global financial services for the next decade.”
Santander is transitioning its IT infrastructure towards a multi-cloud environment with global platforms supported by agile methodologies which will accelerate the Group’s business and technology transformation. The Group is also implementing machine learning and robotics at scale, re-engineering processes and negotiating provider contracts on a global basis to improve pricing.
„The cornerstone of Santander’s open financial services platform will be payments.”, the bank said. With an expected annual revenue growth rate of c.9%, the global payments industry offers an exciting opportunity to build on our existing foundations.
In order to take advantage of this opportunity in payments growth and as part of the bank’s transformation, Santander will drive several digital initiatives, such as introducing Santander One Pay FX, the international payments solution launched across four of the Group’s markets last year, to non-customers through a standalone open market app called Pago FX which will be launched in the UK, Germany and Poland for individuals and SMEs in the near future.
In addition, the bank confirmed that it plans to expand Openbank, Santander’s full-service digital bank, the largest of its kind in Europe, to 10 new international markets in the medium term, reaching two million customers. Openbank has already more than one million customers in Spain only, despite being a mature market.
„Dupa ce oamenii creeaza un cont PayByFace si au adaugat cardul, selfi-ul si PIN-ul, si au avut un pic de curaj sa se duca sa incerce, daca au incercat o data plata prin recunoastere faciala nu mai folosesc altceva (n.r. ca modalitate de plata). 80% dintre ei numai asta folosesc. Le place la nebunie.”
Afla aici rezultatele in adoptia platii prin recunoastere faciala.