Viva.com, Europe’s first acquirer to power payments on any device and online payment channel in 24 countries, and BLIK, an innovative mobile payment system, announced their strategic partnership, aiming to further expand the European commerce network, accommodating Poles’ preferred payment method.
„With over 16,3 million active users (at the end of March, 2024), BLIK is the most popular, versatile and easily accessible payment method in Poland, now directly connected to Viva.com’s omnichannel payments platform, delivering exceptional support for merchants, and optimum customer experience.” – according to the press release.
BLIK has disrupted the payment habits of Poles, especially in e-commerce, with over 50% of BLIK transactions completed in online shops, registering an 28% YoY increase, according to 2024 first quarter data. In Q1 2024, BLIK recorded a significant increase of nearly 40% in the number of transactions compared to the previous year, reaching a total of 518 million operations worth PLN 73.9 billion (17.1 bn EUR). The number of BLIK phone transfers grew most dynamically – Poles used this service as many as 132 million times, exceeding the number of transactions recorded in the POS channel (between January and March, users made more than 105 million transactions in conventional stores and service points, i.e. almost 50% more than in the previous year).
BLIK is the latest local payment method that Viva.com establishes direct connectivity with, providing full oversight of the payment value chain, accelerated transactions, cost savings, and superior merchant support. Viva.com’s extensive line-up of payment methods includes over 40 options, featuring all major international card schemes, direct connectivity to additional domestic card schemes, and alternative payment methods.
Viva.com brings BLIK payments to both online and brick-and-mortar touchpoints.
„Viva.com’s conversion-boosting Smart Checkout online payment gateway, and its Tap on Any Device technology, featuring the hardware-agnostic Terminal app, intersect for a simplified, swift checkout experience. It just takes a few steps to complete a BLIK transaction via the six-digit code generated on the user’s bank’s mobile application. Hence, BLIK users benefit from a smooth, reliable purchasing experience that takes only seconds, whereas merchants make sure they never lose a sale.” – the compamy explained.
“At Viva.com we aim to develop the payments technology and features that streamline the checkout process to the point that payments become ‘invisible’. Partnering with BLIK is yet another step in our effort to offer European merchants the greatest number of leading local payment options to maximize sales, while enhancing convenience and flexibility for consumers,” says Harry Xenophontos – Chief Partnerships Officer at Viva.com.
“BLIK is a local payment method which has gained immense popularity among Polish users due to its convenience, security, and speed. Our collaboration with Viva.com enables us to expand our acceptance network and reach new customers who can pay using their preferred method. Our goal is to provide the highest quality payment experience for both individual and business clients. We are very pleased with this partnership which allows us to increase our reach and offer the BLIK system to a wider group of users,” says Adam Kokoszkiewicz – Director of Sales Department at BLIK.
Banking 4.0 – „how was the experience for you”
„So many people are coming here to Bucharest, people that I see and interact on linkedin and now I get the change to meet them in person. It was like being to the Football World Cup but this was the World Cup on linkedin in payments and open banking.”
Many more interesting quotes in the video below:
